Manila, Philippines, September 7, 2020 — POCO, the industry-redefining smartphone brand, brought its latest device to The Philippines: POCO X3 NFC.

Tailored for young tech and gaming enthusiasts, it adopts a unique finish-line design that screams power. The device puts performance above all else, offering only the most useful high-end specs with no frills at a fraction of the usual price.

Priced starting at PHP 10,990 and available for purchase from September 9, The Philippines is among the first batch of markets to introduce the POCO X3 NFC and will be available from September 9.

Debuting Qualcomm’s newest and most powerful 700-series 4G processor – Snapdragon TM 732G – POCO X3 NFC boasts incredible performance that lasts up to two days on one charge, thanks to the handset’s large 5,160mAh battery.

Meanwhile, the phone’s 120Hz+240Hz display creates an incredibly smooth and responsive experience superior to most flagships on the market.

Commenting on the launch of POCO X3 NFC in The Philippines, Mark Li, Country Manager of The Philippines, Xiaomi, said, “POCO X3 NFC continues the legendary tradition of POCO as it is the perfect daily driver with incredible everyday use and an optimized gaming experience. We are proud of the fact that POCO X3 NFC is the world’s first smartphone to be powered by Qualcomm Snapdragon TM 732G. This is a testament to our commitment to provide the latest technology at honest prices. We hope the launch of POCO X3 NFC will continue to delight POCO enthusiasts in The Philippines and welcome new users to the enduring legacy of the POCO series.”

Exactly the performance you need with the brand-new Qualcomm ® Snapdragon TM 732G platformRunning on Qualcomm’s most powerful 4G processor to date, the Snapdragon™732G, POCO X3 NFC offers sustained peak performance and AI capabilities that will impress even the most demanding gamers thanks to its architecture based on the Kryo TM 470 octa-core CPU and Adreno™ 618 Elite Gaming series GPU. To ensure steady operation and frictionless user experience, the device embeds LiquidCool Technology 1.0 Plus, combining an enlarged copper heat pipe with multiple layers of graphite that work together to reduce the heat of the phone’s processor by up to 6 degrees 1 .

The phone’s incredible performance can be further optimized for gaming thanks to the latest iteration of Game Turbo 3.0, the utility that tunes the phone in accordance with game requirements, that ensures users get the most out of the handset’s powerful hardware. Additionally, the phone’s Z-axis linear motor ensures superb haptic feedback with over 150 vibration modes for different scenarios.

Exactly the immersion you need with 120Hz + 240Hz display and stereo speakers In line with POCO’s original goal of making innovation available to everyone, POCO X3 NFC sports a stunning edge-to-edge 6.67” FHD+ DotDisplay with a staggering combination of a 120Hz refresh rate and a 240Hz touch sampling rate.

POCO X3 NFC boasts one of the smoothest screens in its price category. The DynamicSwitch function allows the phone to save power by automatically switching between 50, 60, 90 and 120Hz depending on the use case and the format of content displayed on the screen. This allows the phone's refresh rate to go up for use cases like gaming and down for lighter operations like reading – thereby optimizing power usage

The 240hz touch sampling rate further reinforces the phone’s extraordinary display capabilities, allowing it to beat most competition hollow. POCO X3 NFC boasts 33% faster response than most flagships currently on the market 2 , providing for an exceptionally satisfying user experience as well as giving users a noticeable competitive advantage even in the most sophisticated games.

To ensure utmost immersion, the device also packs a pair of flagship-grade stereo speakers. The 4cc-equivalent upper speaker, 1cc-equivalent lower speaker, and up to 0.5mm vibration amplitude provide for crystal clear stereo sound and an absorbing gaming experience. Meanwhile, the speakers’ ability to self-clean ensures unmuffled audio in the long run.

Exactly the photos you need with 64MP AI quad-camera system POCO X3 NFC sports a top-notch rear quad-camera system consisting of a 64MP main camera, 13MP ultra-wide angle camera, 2MP macro camera and a 2MP depth sensor.

The phone's main camera is a flagship Sony IMX 682 sensor featuring an ƒ/1.89 aperture and 1.6μm 4-in-1 Super Pixel that produces detailed and ultra-clear pictures. The 13MP ultra-wide angle camera boasts a 119° field of view propped up by ƒ/2.2 aperture and a 1.0μm pixel size, while the 2MP macro camera and depth sensor complete the setup offering extra functionality and reinforcing the main lens’ capabilities.

On the front, the device sports a 20MP camera with ƒ/2.2 aperture and 1.6μm 4-in-1 Super Pixel, ideal for taking unblemished selfies. For those trying to stand out from the crowd, POCO X3 NFC packs a slew of creative features including six kaleidoscope options, Gold vibes mode, Cyberpunk mode, numerous new photo filters,as well as AI Skyscaping 3.0, presenting new creative ways to brighten up users’ social media feed.

Video enthusiasts can make use of the device’s 4K video recording as well as features including smooth video zoom, focus peaking and AE/AF lock. The included LOG/RAW format support and Vlog mode not only ensure that users can capture their most important moments in utmost quality, but also turn the phone into a semi- professional workstation for video content production.

Exactly the battery life you need with 5,160mAh and 33W fast charging Top level specs are no use without a battery that lasts. To guarantee that users canenjoy all of its amazing features, POCO X3 NFC is equipped with a large 5,160mAh(typ) battery that lasts over two days under moderate usage. The handsetsupports 33W fast charging which not only means that the device can be charged to100% in only 65 minutes, but also that a mere 30 minutes will fill it up to 62% 1 .The increased charging speed is achieved through Middle Middle Tab (MMT)technology. In conventional batteries, the electric current is coming from the bottomof the module, filling it upwards, thus resulting in considerably slower chargingspeed. Middle Middle Tab (MMT) technology is based on an innovative method inwhich the battery receives the electric current from the middle and spreads itsimultaneously to the top and bottom of the module. This allows for faster and moreconsistent charging speed, while also ensuring battery longevity, compared totraditional layouts.

Prices and availability

Starting from September 9, POCO X3 NFC’s 6GB+64GB variant will be available atPHP 10,990, and 6GB+128GB at PHP 12,990. The device will be available in twocolors – Shadow Gray and Cobalt Blue.

As part of the first sale in The Philippines, a 48-hour deal for the 6GB+64GB variantwill be available exclusively on Shopee on September 9 and 10at an early bird priceof PHP 9,990, a PHP 1,000 price drop from its recommended retail price. In addition,customers will receive a complimentary POCO mousepad and a BlackShark FunCooler. As for the 6GB+128GB variant, it will be sold at an early bird price of PHP11,990, a price drop of PHP 1,000 from PHP 12,990, and customers will receive afree POCO digital pouch and a BlackShark Fun Cooler Pro.The device will be available in online and offline channels including Lazada and Authorized Mi Stores soon.